About Brendan

MY POSTS ARE MY OWN VIEWS AND NOT THOSE OF MY EMPLOYER

Brendan Grady is currently the Worldwide Digtial Sales Leader for Watson Analytics @IBM, overseeing a team of 60 spread across 4 cities and 3 continents globally.

He was formerly the Director of Portfolio Marketing for IBM’s business analytics division.   In that role he was responsible for leading messaging, thought leadership, market management and analyst relations.  Prior to this, he led worldwide marketing operations for Cognos software, driving adoption of an award-winning lead management process and the deployment of analytics to improve marketing effectiveness.

Prior to joining Cognos, Brendan held various roles in sales operations management at Juniper Networks and Parametric Technology Corporation where he focused on improving marketing and sales processes by applying the latest technologies.

Throughout his career, Brendan has had the opportunity to live, work and study in a number of different cities across Europe. He is fluent in German, French and English.

Brendan received his BA from the University of Maine and MA from Bowling Green State University. He was awarded post graduate Fulbright Scholarship in Austria.

Twitter: @BrendanRGrady

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